Learn Instagram Online: Guide & Online Course Overview

An online Instagram course can help you understand the world-famous network and use it to your advantage. Whether for artists, photographers or comedians – the network is a valuable platform for everyone. You can find providers of Instagram online courses here and more information below.

Instagram course online: Easily gain new customers with Social Media 

Instagram is no longer just another trend but one of the most popular social networks worldwide. Since its launch in 2010, much has changed—initially, only a few users shared vacation photos, but now you can find features ranging from live streams to Instagram TV (IGTV). 

Currently, more than a billion people worldwide and around 30 million in Germany alone are active on the platform. Especially influencers, brands, and businesses can benefit from the platform’s wide reach. 

However, the question remains: How can you reach your target audience on Instagram and stand out from your competition? We’ll show you how an online Instagram course can help you gain more followers and convert them into customers. 

Why should I take an Instagram course? 

Posting a few pictures on Instagram might be easy. However, achieving real success with your account, brand, or company requires more skill—but it’s worth it! Here are the top 5 reasons for taking an Instagram course: 

• Reach & Target audience: With its numerous users, Instagram has enormous reach. This means you can reach many more people through the platform than on other channels. Nowadays, there’s hardly a target audience that you can’t find on this social network. 
• Knowing the tools: Posts, Stories, Reels, Lives, and IGTV—Instagram offers you numerous tools to be creative and present your brand or company. However, you should also know how to use them effectively. 
• Instagram trends: Instagram hashtags (#) have become true trendsetters in recent years. From fashion to political movements, everything has been covered. Knowing the current trends allows you to leverage their reach for your business or brand. 
• Algorithm utilization: What content is shown to which users is a well-guarded secret of Instagram. Although professionals are aware of some rules, the platform continuously optimizes the existing conditions. Still, an Instagram online course helps you understand the basics and use them to your advantage. 
• Legal foundations: From image rights to age restrictions—a Instagram campaign can entail numerous legal pitfalls. In an online Instagram course, you’ll learn the essential basics and how to navigate the platform legally. 

How can I learn Instagram? 

If our top 5 reasons have convinced you, the next question is how you can best learn Instagram. You have several options: 

• You can try to teach yourself Instagram—although the platform is relatively intuitive to use, it can be challenging without prior knowledge. Especially businesses should opt for professional guidance. 
• You can also take an Instagram course at a community college—but you should inquire beforehand about how tech-savvy the teacher really is. Additionally, you’ll have to commute and won’t be able to schedule learning freely. 
• You can book an Instagram course online—on the internet, you’ll find various courses for beginners to advanced users. Above all, you can learn when and where you want. 

Since Instagram is a social network that operates online, we believe an online course is the best option to learn how to use the platform. Especially if you want to use Instagram professionally, you should learn the basics in a professional course rather than relying on learning by trial and error. 

What do I need for an online Instagram course? 

For an online course, you first need a stable internet connection at home or via mobile data, as well as a device on which you can access your course. Whether you prefer a PC, laptop, tablet, or smartphone is entirely up to you. 

You also need an Instagram account or possibly an additional account for your brand or company if you already have a personal account. Some courses may also require you to have a certain number of followers already. 

If you’re unsure how to proceed or don’t have any followers yet, you can take a specific online Instagram course for beginners. There, everything from installing the app to making your first post will be shown to you. 

Who is an online Instagram course right for? 

An online course is right for you if you want to learn how to use the social network professionally. It doesn’t matter if you have prior knowledge, are familiar with photography, or are an IT professional. You’ll surely find the Instagram course online that suits your needs. 

Is there an Instagram course for beginners? 

Yes, there are specific online courses for beginners who have no prior experience with the social media platform. In such a course, you’ll learn what Instagram is exactly and how the network functions. 

Can I take an online Instagram marketing course? 

If you’re interested in an online course because you want to conduct marketing on the platform, you’ll also find the appropriate seminar on the internet. There, you’ll learn how to set up and successfully run an Instagram campaign. 

Is there an Instagram course for businesses? 

Online courses are not only available for individual participants, but there are also course offerings for your business. Whether you want to build a social media strategy as a sole proprietor or train your social media team—knowing the potential of the network is crucial for your success on Instagram. 

What do I learn in an online Instagram course? 

The contents of each online course vary depending on the target audience of the seminar. Most providers cover the following topics in their course curriculum: 

• Fundamentals & terminology of Instagram 
• Defining goals & target audience for Instagram 
• Establishing a strategy for Instagram & building a profile 

• Understanding likes & comments 
• Learning to use posts, stories, reels & IGTV 
• Instagram ads & sales copywriting 
• Legal basics & pitfalls 

The various content in your Instagram online course will help you step by step to gain more followers and convert them into true fans or even buyers of your business. 

How much does an online Instagram course cost? 

The cost of an online course depends on how the course is structured. While pre-packaged courses with videos and texts are available at very affordable flat rates, personally guided seminars are much more expensive. 

However, you should always be aware that your Instagram online course will quickly pay off once you conduct your first successful campaigns. Especially for entrepreneurs, an online Instagram course is therefore a business investment. 

Is there a free online Instagram course? 

In addition to videos on platforms like YouTube, some professional providers offer free online Instagram courses. However, these are usually limited to basic concepts or designed as trial courses. For more information and comprehensive guidance, you should opt for a paid online Instagram course. 

Instagram has become an integral part of the daily lives of most Germans. There is hardly a company or brand whose target audience is not found on the social network. If you want to be successful on the platform, you should first familiarize yourself with the basics, strategies, and tools of Instagram. 

An Instagram online course can assist you with this. In this way, you can learn from professionals in the shortest possible time and completely location-independent how to strategically set up and promote your account. 

The result is more reach and, in the best case scenario, new, loyal customers for your brand or company. So, what are you waiting for? Book your Instagram online course today and gain new followers in no time!